09/19/2025
Managing Culture
in International Projects
Room 3
3:00 – 3:45 pm
Learn how to strategically utilise cultural differences and strengthen collaboration.
Description:
International projects pose particular challenges for project management: they require a sure instinct for different cultures, teams spread across regions and local specialities. Irina Targonskaia uses the example of a major international project in France to show how cultural awareness, regional expertise and digital tools can strengthen collaboration and drive projects forward in a targeted manner.
Key Takeaways:
Look forward to practical strategies for synchronising work processes in international projects. Learn how to make strategic use of cultural differences, integrate local expertise and lead teams across borders. You will gain an insight into tried-and-tested methods that optimise processes between headquarters and locations and into digital tools for smooth communication in global projects.
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Irina Targonskaia (Russia)
As an experienced senior project manager with an MBA, Irina Targonskaia specialises in the management of large-scale logistics and construction projects in Europe. Her projects include a 300 million euro logistics hub in France and the construction of an international school campus in Moscow. With her expertise in strategic planning, stakeholder management and sustainable project development, she drives innovative solutions that meet global standards.
